Liferay Recognized as Social Context Provider for Enterprises
By Bryan Cheung, On 11/19/08 12:02 AM
Tags:
gartner, social software
In a recent blog,
Ross Dawson, CEO of Advanced Human Technologies, notes Liferay is
identified by Gartner as a viable solution for bringing social
computing into the enterprise. Ross also shares several key
observations made by David Cearley at the Gartner Symposium in Sydney:
Social
context - such as reviews, ratings, and feedback - can deliver high
value. The gestation period has been from the beginning of this decade,
but we are reaching an inflexion point and are moving into a phase of
accelerated development.
This will impact the enterprise as
customers and stakeholders are involved, meaning there isn't a choice
as to whether you're involved. It also can be applied inside the
enterprise.
Company websites will increasingly have social
elements. Competitors will engage in social networks, and there is the
potential for first-mover advantage.
We are at the beginning of
a 5-10 year transition. Any digital immigrant that does not fully
assimilate will experience significant personal and career challenges.
