Zoho Marketing Automation Consultants in Saudi Arabia

Zoho Marketing Automation

Marketing Automation

Setup, lifecycle journeys and day-to-day operation of Zoho Marketing Automation for brands in Riyadh, Jeddah and Dammam, run by our Riyadh team.

Best For

Best for: Small and mid-sized companies on Zoho · Family-owned groups, franchises, B2B services, education, real estate

Best For Size

Small and mid-sized companies on Zoho

Best For Industries

Family-owned groups, franchises, B2B services, education, real estate

Ethos is a Riyadh-based, independent Zoho Marketing Automation consultancy serving brands across Saudi Arabia, including Riyadh, Jeddah and Dammam. Through Ethos Engage, our team plans, builds, sends and measures Zoho Marketing Automation lifecycle journeys in Saudi Arabic and English, designed around PDPL, on the set-up you already own.

Zoho Marketing Automation is Zoho's marketing automation product, connected to Zoho CRM and the wider Zoho suite. In Saudi Arabia, from Riyadh and Jeddah to Dammam and Al Khobar, it is usually run by SMEs and mid-sized groups that already run Zoho CRM.

Ethos is headquartered in Riyadh and has worked with Saudi brands for more than a decade. As an independent Zoho Marketing Automation consultancy, we are not tied to any platform vendor, so our advice is about results, not licences.

What Ethos Provides

With Ethos Engage, our Riyadh team runs Zoho Marketing Automation as a recurring lifecycle programme. We build journeys from Zoho CRM data and lead status, set up lead scoring and nurture, create bilingual email and SMS templates and report journey results back into CRM.

Messages are written in Saudi Arabic and English, consent-checked and built around PDPL and your regulator's rules. Each journey is measured against a control group and planned around the Saudi calendar, from Ramadan and Eid to National Day and salary week.

Ethos Engage is staffed to your scope: a setup team designs the programme in months 1–3, then an operations team runs it every day.

Experience Strategist (setup, months 1–3): designs the lifecycle programme around Zoho Marketing Automation: use cases, journeys, targets and targeting rules.
Data Architect (setup): maps how your CRM, app and web data connect to the programme: IDs, events and segments.
Engagement Manager (team lead, day to day): builds, launches and optimises every journey, working alongside your team in Riyadh.
MarTech Developer (day to day): builds and maintains the set-up: journeys, lead scoring, Zoho CRM sync and Deluge-based integrations.
Data & Performance Analyst (day to day): loads segments, monitors results and reports each journey against a hold-out group.
UX/UI Designer & Copywriter (day to day): designs and writes every message in Arabic (Saudi dialect where it fits) and English.

Markets

Saudi Arabia · Riyadh · Jeddah · Dammam

Frequently asked questions

Do you have a Zoho Marketing Automation team in Riyadh?

Yes. Ethos is headquartered in Riyadh and supports Zoho Marketing Automation users across Saudi Arabia, including Jeddah, Dammam and Al Khobar. Our team works on-site or remotely, in Arabic and English.

How do you handle Saudi PDPL on Zoho Marketing Automation?

We design Zoho Marketing Automation journeys around the Personal Data Protection Law overseen by SDAIA: a lawful basis and consent for marketing, easy opt-out, minimum data and controls on transfers outside the Kingdom. Customer data stays in your Zoho Marketing Automation account and approved environments, and sector rules such as SAMA guidance for banks and CST rules for SMS sender IDs are added at kick-off. Your data-protection team keeps final sign-off.

Can Zoho Marketing Automation send Saudi-dialect Arabic and WhatsApp messages?

Yes. We build right-to-left Arabic templates and English versions for every message, checked by an Ethos writer before sending. We write in Saudi dialect where your brand voice allows, and in formal Arabic where it does not. Where Zoho Marketing Automation has no native WhatsApp channel, we connect an approved WhatsApp Business provider through integrations or APIs, with approved templates and opt-in management.

Do you plan Zoho Marketing Automation journeys around the Saudi calendar?

Yes. The engagement plan is built around Ramadan, Eid al-Fitr, Eid al-Adha, Founding Day, Saudi National Day, White Friday, back-to-school and salary week, with quiet hours and frequency caps that respect prayer times and local habits.

Do you also support Zoho Marketing Automation in the UAE and the GCC?

Yes. Ethos also operates from Dubai and supports Zoho Marketing Automation users in the UAE, Qatar, Bahrain and Oman. Groups that run several GCC markets can keep one programme with market-specific journeys.

How does an Ethos Engage programme on Zoho Marketing Automation work, and what does it cost?

Engage is a recurring monthly retainer, invoiced in Saudi riyals through our Saudi entity. A setup team designs the programme in months 1–3, then an operations team runs it every day. The fee depends on journeys, channels and scope. Many clients start with one stage, such as activation, retention or win-back, and expand once results are proven.

We use Zoho CRM. Do we also need Zoho Marketing Automation?

If you want lifecycle journeys driven by CRM data, it is usually the simplest choice because it shares the same data. We look at what you send today and recommend whether to use Zoho MA, Zoho Campaigns or another tool.