INFLUENCER MARKETING · SAUDI ARABIA
Influencer marketing agency in Saudi Arabia
Trusted voices. Stories people pass on.

Creators chosen for fit, not follower count
Ethos is an influencer marketing agency in Saudi Arabia. We find the creators your audience already trusts, build original content with them and measure what it does for your brand.
Our creator work sits inside a full social and content team, so influencer activity is part of the plan rather than a one-off post.
Creators chosen for fit, not follower count
The biggest account is rarely the right one. We choose creators for cultural fit with your brand, a real match with your audience, the quality of their content and their record on brand safety.
That shortlist is built on data and local knowledge, and every choice comes with a reason you can see.

From outreach to original content
We handle the whole process: the strategy and brief, creator outreach and agreements, co-creation, and publishing with paid amplification behind the best performers.
Creators keep their own voice. Our job is to give them a brief worth telling and to make sure the brand is remembered when the content ends.

Original music, video and branded entertainment
Sometimes the best influencer content is not a post at all. For McDonald's KSA we brought together a rapper, a traditional musician and a comedian to release one track on their own channels.
It trended on YouTube within seven days. The audience then made the campaign their own, with 35.7 million TikTok hashtag views and 10,000 pieces of user-generated content.

Campaigns, ambassadors and affiliation
Different goals need different creator models. Campaign creators bring reach and energy to a launch. Long-term ambassadors build trust over months. Affiliation links creator content directly to sales.
We help you choose the right mix, and we connect creator activity to PR opportunities and e-commerce, so it does more than fill a feed.

Measuring influencer marketing
Views are a start, not an answer. We report on reach, engagement and the business result each campaign was set up to drive, from searches and site visits to codes redeemed and sales.
Every report ends with what we will change next: which creators to keep, which formats to drop, and where to put the budget.

FAQs
How do you choose influencers in Saudi Arabia?
We look at cultural fit, audience match, content quality and brand safety before follower count, and we explain every recommendation.
Do you work with TikTok and Snapchat creators?
Yes. We work with creators across TikTok, Snapchat, Instagram, YouTube and X, choosing the platform that suits the audience and the idea.
Can influencer marketing drive sales?
Yes. Through affiliation and tracked codes we can link creator content directly to e-commerce sales.
Find the voices that fit.
Tell us who you need to reach. We will come back with the creators we would start with.

