Social media agency in Riyadh
Social Media Agency in Riyadh | Ethos Interactive
Ethos is a social media agency in Riyadh. We plan, create and manage social for Saudi brands: strategy, Arabic content, creators, community and analytics.
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SOCIAL MEDIA AGENCY · RIYADH
Content people share. Results you can measure.
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Ethos, social media agency in Riyadh
Social media marketing in Riyadh, under one roof
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Ethos social media agency in Riyadh service map: strategy, creative, content, creators, activations and analytics
A social media strategy built on Saudi insight
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Social media strategy process in Riyadh: research and local insight, brand strategy, social and content strategy, brand advocacy
Content made for the feed, in Arabic and English
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Arabic and English social media content production in Riyadh: content development, micro-production, design and animation, interactive
Creators and influencers who carry the story
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McDonald's KSA creator campaign by Ethos: 35.7M TikTok hashtag views and 10K pieces of user-generated content
Community management and social analytics, every day
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Always-on social media management cycle: listen, plan, publish, engage, measure
Let's talk about your feed.
Tell us where your brand stands on social today. We will come back with what we would change first.
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Ethos is a social media agency in Riyadh for brands that want more than a posting schedule. We plan, create and manage social for Saudi brands across TikTok, Snapchat, Instagram, X, YouTube and LinkedIn, in Arabic and English, and we measure every piece of it.
Our Riyadh team is part of a 70+ person group with hubs in Saudi Arabia, the UAE, Lebanon and Egypt, working with brands such as McDonald's KSA, American Express, Geidea and Bank Albilad.
Most brands in Riyadh split social across three or four suppliers: one for strategy, one for content, one for influencers and one for community management. The result is a feed that looks busy and says very little.
We run social media marketing as one discipline with six connected parts: strategy, story and creative, content and production, creators and influencers, activations, and management and analytics. One team owns the plan, the output and the numbers, so every post has a job and you always know which ones did it.
Strategy starts with your audience, not with a content calendar. We begin with research and local insight: what your customers in Riyadh talk about, which platforms they trust for which decisions, and where your competitors are already loud.
From there we set your brand and communication strategy, translate it into a social and content strategy for each platform, and build a brand advocacy plan that turns customers and employees into voices for you. Every recommendation ties back to a business objective you have signed off.
Social content in Saudi Arabia has to feel local before it can perform. Our creative and production teams write Arabic-first, set type that carries the voice of the line, and shoot in real Saudi settings rather than studio sets.
We produce the full range: content development, stories and micro-production, copywriting, design and animation, and interactive formats. For Geidea, that meant payments folded into everyday moments, from a salon owner closing a sale by WhatsApp to a fan buying matchday jerseys. For Bank Albilad, the offer became the headline: numbers up front, fine print second.
Creators give your brand a voice people already trust. We handle influencer outreach, original music and video, PR opportunities and e-commerce affiliation, and we choose creators for cultural fit, not follower count alone.
For McDonald's KSA we brought together a rapper, a traditional musician and a comedian to release one track on their own channels. It trended on YouTube within seven days, and the audience took it from there: 35.7 million TikTok hashtag views and 10,000 pieces of user-generated content. See more in our work.
Publishing is only half of social. We manage your channels day to day, answer your community in your brand's voice, and run social listening so issues surface early and opportunities do not pass by.
Every month you get one report that matters: what worked, what did not, and what we will change next. Social and digital analytics feed straight back into the plan, so the content gets sharper the longer we work together.
What does a social media agency in Riyadh do?
We plan your social strategy, create Arabic and English content, work with creators and influencers, manage your community every day and report on what is working. Ethos does all of this with one Riyadh-led team.
Do you create Arabic social media content?
Yes. We write Arabic-first and adapt to English where your audience needs it, with type and design made for Arabic.
Which platforms do you manage?
TikTok, Snapchat, Instagram, X, YouTube and LinkedIn. We give each platform a clear role in the plan rather than posting the same thing everywhere.
How is the work priced?
Most clients work with us on a monthly retainer scoped by platforms, content volume and creator activity. We quote after a short discovery call.

